The creation of the Google Plus venture will certainly alter the viewpoint of social networking. It is still in its beta stage however it will certainly create a various approach in social interaction that might make a dent unlike any additional. Google has functioned also better after closing a package in its acquisition with a start up service in Katango, where it is making essential measures to construct on a social material that will stare Facebook square in the face.

British food retailer Sainsbury’s is set to rebrand this December, temporarily rejigging its logo to push sales of Dreamworks Animated film ‘Shrek Forever After’. The move has been hailed as ‘the first ever rebranding in 141 years of Sainsbury’s history’ by some media outlets. It’s an interesting observation, though it’s also completely and utterly wrong: the previous logo was retired only a decade ago when the Sainsbury’s logo was altered to be written with lowercase lettering. It bears mentioning also that prior to that redesign, the brand was traditionally branded with a preceeding ‘J’ after its founder.

Many people who have not heard about it prior to may perhaps consider that Google TV is often a Television produced by Google. As a matter of fact, it is a system developed by Google, in collaboration with Sony and Logitech to bring Internet contents to your TV. That suggests you can, at all times, access your Internet within the TV. The thought of bringing Internet contents to TV is not necessarily a brand new one. However, Google TV revolutionizes that idea to a brand new level by permitting you to do a lot more items within your TV, including looking the internet (you can come across facts about plan schedules in any channel by way of the search bar).

Unless you’ve been living under a rock for the past five years we all know about cloud computing. There are lots of reasons to move to cloud hosting but one of the most common stated reasons is the money you can save through not having to run your own data center. Everyone has unused space just sat on their servers which they’ll need one day, you don’t need to bother with this when using cloud hosting. When it comes to cloud hosting the security that’s used will be the most developed available in the technological world. This doesn’t stop people worrying about their data, out there alone in the cloud surrounded by everyone else’s data. Another common concern is the lack of control you have, if something goes wrong the data centers and the power is out of your control.

Here’s an excerpt from an interesting article by Jason Snell:

Another bomb lobbed by Steve Jobs on Thursday was aimed right at Google,
and not at its Android appendage, but right at its core: search and search-based text advertising.

Here’s what Jobs said:

On the desktop, search is where it’s at. That’s where the money is. But on a mobile device,
search hasn’t happened. Search is not where it’s at. People aren’t searching on a mobile device
like they do on the desktop. What’s happening is, they’re spending all their time in apps.
And this is where the opportunity to deliver advertising is. Not as part of search, but as part of apps.

I just read an interesting article by Tom Krazit (CNET News)

He goes further into the mobile advertising strategies that
Google and Apple have planned for the iPhone user.

The two new alliances are Google / AdMob and Apple / Quattro Wireless.

You can check it out here .

Let me know what you think by leaving a comment below.

Thanks!  Sandy